The method

My passion lies in the intricate dance between mindset and human performance. It's a simple yet profound belief—dedication is the key to true achievement.

I employ unique modalities, initially unconventional but proven through personal experimentation, extensive research, and in-depth client narratives. My approach is comprehensive, even extending to conversations with strangers on the street to understand the complexities of their physical challenges. This diverse methodology reflects a deep understanding of my field, allowing me to continually refine strategies.

In essence, my philosophy is to build strong and resilient bodies, optimise mental strength and foster a positive mindset, empowering clients to unlock their full potential physically and mentally.

Reimagining the Path to Optimal Performance: Rehab, Rebuild, and Beyond


In our relentless pursuit of peak performance, we recognise the importance of a comprehensive and dynamic approach. To meet the diverse needs of individuals, i have redefined our process into three distinct phases: Rehab, Rebuild, and beyond, to create a holistic framework that guides individuals on their journey towards reaching their true potential.

film producer Steve Lappin doing pre-training rehab exercises

Rehab : Restoring Strength and Resilience.

Understanding that setbacks are an inevitable part of any journey, our first phase focuses on rehabilitation. Here, we prioritise restoring both physical and mental wellbeing. Whether it's recovering from physical injuries or addressing psychological barriers, this phase aims to build a foundation of stability and resilience.


Through a combination of specialised therapies and personalised interventions, we work closely with individuals to identify the underlying causes of their limitations.

Together, we develop targeted strategies to address these issues, laying the groundwork for future growth. Our team of dedicated professionals provides unwavering support, ensuring individuals regain their physical functionality and psychological balance.

pro boxer and ibf international champion Florian MArku working on rehab (as a way of optimising his boxing training) before starting a more intense part of training ahead of his fight

Former Arsenal captain granit xhaka, during his pre-season training with me.

Pro boxer and ibf international champion florian marku during his rebuild phase, focusing on explosive DEVELOPMENT.

Rebuild: Empowering the Pursuit of Performance

Once the rehabilitation phase has laid a strong foundation, we transition individuals to the Rebuild phase, where we unleash their true potential. Fuelled by newfound strength and resilience, individuals embark on a transformative journey of growth and advancement.


Guided by our experts, individuals are offered a tailored program that focuses on their unique needs and aspirations. Through a combination of personalised training, specialised exercises, and cutting-edge techniques, we help individuals optimise their physical abilities, pushing boundaries, and unlocking hidden talents.


In the Rebuild phase, we emphasise the development of not only physical prowess but also mental acuity and emotional well-being. We empower individuals to overcome self-imposed limitations, enabling them to achieve their performance goals with confidence and determination.

Our comprehensive support network ensures that individuals have the necessary tools and resources to sustain their progress.

pro footballer leo daka during one of his intense rebuild phase.

Beyond - Sustaining and Enhancing Success

Recognising that optimal performance is an ongoing pursuit, the Beyond phase is designed to sustain and enhance success in the long run.

This phase supports individuals in maintaining their progress, preventing future setbacks, and continuously pushing the boundaries of their potential.


Through ongoing monitoring, personalised training plans, and expert guidance, we ensure that individuals stay on track and adapt to changing circumstances.

Additionally, we provide access to the latest advancements in sports science and performance analytics, empowering individuals with data-driven insights to fine-tune their training and achieve sustainable excellence..